Free Essay

Whitewater Brewing Co.

In: Philosophy and Psychology

Submitted By obhet
Words 630
Pages 3
The Pampangos share the general culture and traditions of the lowland Christian Filipinos, especially of their Tagalog neighbors to the east and south. However, they speak a distinct language, which is a source of ethnic pride. Spanish chroniclers and early anthropologists have remarked on the distinctiveness of that language and they have proposed theories that the Pampangos may have come to the Philippines from Java or elsewhere in Southeast Asia.
The Pampangos apply themselves to the same industries as the Tagalogs but are renowned for certain crafts for which they excel. They are exceptional jewelers and goldsmiths, as well as furniture makers and woodcarvers. Antique jewelry and furniture from Pampanga are considered valuable heirlooms by Filipino families and as priced possessions by antique collectors.
Pampangos are renowned throughout the archipelagos as excellent cooks. They have ingeniously incorporated indigenous, Spanish and Chinese elements into their cuisine that have made the Pampanga food preparation and culinary arts both exotic and sumptious. Among the more known specialities of the Pampangos include buro, which is meat, fish or vegetables preserved in brine or fermented with rice, tapa, or dried beef or venison, tocino, or cured pork, longaniza or spiced pork sausages, aligi, or crab fat, and sisig, or sizzling pig cheeks.
The province of Pampanga had been held under the influence of the Catholic Church since the beginning of Spanish colonization. Some of the most colorful and interesting observances are connected with Christian holidays. During Good Friday, several towns in Pampanga hold atonement rites. Masked flagellants parade in the streets of beating their bare backs with whips and kneel before the church. Others are "crucified" onto wooden crosses in passion plays that mark the important Christian day.
Every year, during Christmas time, Pampanga becomes the hub of a thriving industry centered on the making of colored lanterns alit with blinking patterns of light. On the 24th of December, the provincial capital, San Fernando becomes the focal point of the Giant Lantern Festival. A kaleidoscope of lights and tinsel from giant lanterns come together to compete and showcase the ingenuity of the Pampango.
The province also boasts of some of the most beautiful examples of colonial church architecture in the Philippines. The churches of Betis , Apalit, Bacolor, and Angeles stand out because of the designs and embellishments that were used in adorning the Christian houses of worship.
PAMPANGA :The name "Pampanga" comes from the word pangpang meaning riverbank, a fitting name for a flat country crisscrossed by a hundred small branches of the Pampanga River. The province lies in the southern portion of the central plains of Luzon. It is bounded on the east and southeast by Bulacan, on the north by Tarlac and Nueva Ecija, on the west by Zambales and on the southwest by Bataan. Towards the south, Pampanga opens up to Manila Bay. The terrain is flat except for some hills in the northwest, which form part of the Zambales Range, and for Mount Arayat in the northeast while along the bay are extensive swamplands. The climate is very distinct with the rainy season from May to October and the dry season from November to April.
People and culture
Main article: Kapampangan people
The inhabitants of Pampanga are generally referred to as Kapampangans (alternatively spelled Capampañgan), Pampangos, or Pampangueños. A little history of Pampanga shows that the Kapampangans take pride in their province for being one of the eight provinces in the country to revolt against Spain and having produced two presidents, three chief justices, a senate president, the first Filipino cardinal and many outstanding personalities in public service, education, diplomacy, journalism, the arts and sciences, entertainment and business.
Kapampangan cuisine is widely thought to be among the most evolved and refined of Philippine culinary traditions.…...

Similar Documents

Premium Essay

Hudepohl Brewing

...Mr. Bob Pohl The Changing Environment of the Brewing Industry Consumer preferences are changing in the brewing industry. In 1978 total beer sales are as follows: premiums 48%, popular 30%, lights 10%, super premiums 5%, malts and ales 4% and imports 3%. The distribution channels for beer are also changing. 1978 retail sales are food stores 60%, on-premise sales 25%, other retail establishments 9% and liquor stores 8%. The demographics of beer drinkers are also changing with increased sales to women and white-collar workers. The sale of beer in kegs is declining. The top six brewers sell 10% of their beer in kegs. Large brewers that spread fixed costs over higher production dominate the brewing industry. The industry is moving toward vertical integration with brewers growing their own grains and producing their own cans. The break-even point for capacity utilization for breweries is 80%. Hudepohl’s Current Market Situation Hudepohl Brewing has been operating at 40% of its one-million barrel capacity since 1978 and net income had decreased by 35% from the previous year. Hudepohl’s current brewing costs are competitive with the national average. The majority of Hudepohl’s sales were in the city of Cincinnati (55%) and the metropolitan area (80%). Hudepohl markets five brands of beer. Tap, Hudepohl and Burger are popular priced beers and accounted for 80% of Hudepohl’s sales in Cincinnati. Hudy Delight, the Hudepohl’s recent entrant in the......

Words: 778 - Pages: 4

Premium Essay

Mountain Man Brewing Co.

...Mountain Man Brewing Company Case Report Company Overview Mountain Man Beer Company (MMBC) is a family-owned brewing company that is the maker of Mountain Man Lager, or “West Virginia’s beer.” Mountain Man Lager is known for its reputation as a quality beer and is targeted throughout the east central region of the United States. Mountain Man Beer Company is in the second-tier beer industry, and known for its distinctively bitter flavor and slightly high alcohol content. MMBC’s competitive advantage is its brand equity, and value placed on its product. With brand playing a crucial role in the beer-purchasing decision, MMBC has had great success with its brand standing out as a traditional beer with a loyal customer segment, of middle to lower income men over the age 45. Primary Problem The primary problem for Mountain Man Beer Company is if they launch the new product, Mountain Man Lager Light, will they lose their main customer base. Changes in beer drinkers’ preferences have left the company with declining sales for the first time in the company’s history. A strategic plan in response to the declining sales is to launch a new light beer in hope of attracting younger drinkers to the brand. Light beers are growing at an annual rate of 4%, while traditional premium beers have been declining annually. With younger beer drinkers, 21-27 years of age being the main target for light beer, and making up over 27% of total beer consumption, MMBC is considering launching a light......

Words: 933 - Pages: 4

Premium Essay

Whitewater West Industries

...Executive Summary The general manager of WhiteWater Specialties Ltd., Peter Winford, has to decide whether to pursue a potentially large order of fiberglass fascia signs from Consolidated Industries, a major Canadian retailer. The order could potentially result in quintupled sales and would help the Winford reach the personal mandate to diversify the areas of production to counteract the niche seasonal market of the company's main business of manufacturing water slides. WhiteWater Specialties has had mixed results with earlier diversification efforts. Because WhiteWater has tried to branch out in many other areas, this may be the way to go, as the open mould process they use can be adapted to the majority of potential fiberglass signage. The issues with this could be keeping up with the demand of both the fiberglass signs and water slide parts production. Though peak season for slide part production is between November and May, and the majority of signs could be produced during the summer and fall months, there still may be overlapping orders and this could cause lower quality or missed deadlines within the manufacturing facility. It can be recommended that WhiteWater Specialties takes on the expansion from Consolidated Industries, but slowly works it into their production makeup, instead of implementing it right away and potentially overwhelming the company with work, and eliminating any possible contract work from Consolidated in the future. Problem Statement Peter...

Words: 2325 - Pages: 10

Premium Essay

Miller Brewing Co

...Miller Brewing Co. In 2003, the Miller Brewing Company was in trouble. At the root of the company’s issues was a stagnant organizational culture. Organizational Culture is defined as “the set of shared, taken-for-granted implicit assumptions that a group holds and that determines how it perceives, thinks about, and reacts to its various environments (Kreitner 62)”. Miller was not a priority to its former owner Philip Morris, and a number of marketing failures made matters worse. In 1994, the company accounted for 23% of the industry share and by the time Mr. Adami arrived, the share was down to 17% (Carter). The company was in decline and the focus was to manage the decline. Norman Adami was hired and immediately changed the culture of the company, bringing about a new sense of urgency as well as a more aggressive campaign mentality. Along with his style of leadership, Mr. Adami was persistent in recruiting experienced executives to surround him with an elite team. In result, the company has a higher level of morale and sales growth since 2004. Norman Adami recognized that the complacent nature of Miller was in a state of terminal decline and identified the need for a cultural overhaul. He led the cultural change with an incentive-based approach, removing the apathetic leaders and replacing them with self-motivated and competent leaders. Mr. Adami’s aggressive and innovative character encouraged his employees to achieve higher results, which improved the......

Words: 1216 - Pages: 5

Premium Essay

Mcauslan Brewing Co.

...McAuslan Brewing Co. Future strategy: After careful analysis of the case, several alternatives can be taken in order for the company to remain not only profitable, but also a leader in the microbrewery market. As the beer industry is said to increase steadily by 1-2% on an annual basis, the company should be prepared to expand accordingly to satisfy consumer demand. Though McAuslan was the first microbrewery of its kind in the Quebec region, they did not manage to attain first mover advantage due to a lack of economies of scale and scope. As the company grew larger at a steady rate, revenues significantly increased, but profits decreased exponentially. This phenomenon occurred mostly due to an increase in ‘sales and promotions’, which resulted in higher sales revenues and market share, but the increase in the cost is not proportional to the increase in revenues. The per dollar gain of their marketing strategy can be vastly improved by reaching out to new market segments. In order to remain profitable and increase its market share, McAuslan would be advised to create more reciprocal ties and outsource production to different plants nationwide. This would allow them to have a greater customer outreach while maintaining overhead costs and as a result, have higher sales while reducing transportation costs. This will ultimately lead to a much greater profit margin and higher revenues. Another suggestions would be to reformulate its organizational chart to create a...

Words: 276 - Pages: 2

Premium Essay

Eu Brewing Industry

... | | | | | | | | | |X |S |S | Volume Share % Strategic Analysis The common characteristics analysed for the brewing companies are geographic coverage, product diversity, brands, their global volume share, R&D and cost position. This is shown at appendix 1. It was logical to therefore use the geographic coverage for the vertical axis and % volume on the horizontal axis as this allowed mapping according to volume and geographic coverage which showed the clusters of the groups within the industry and identification of spaces. The industry appears to be well dispersed regionally and pan-European/international and the strategic groups analysis is evident of the acquisitions and mergers that are taking place within the industry. Clearly Inbev being the largest player in the industry, closely followed by Anheuser-Busch and SABMiller. There is no......

Words: 723 - Pages: 3

Premium Essay

Case: New Belgium Brewing

...Case 4: New Belgium Brewing One of the Nation’s third-largest craft breweries, based out of Colorado, New Belgium Brewing Company, Inc. (the Company). The Company was founded in 1991, a privately held corporation. Its first operation started off in the basement of Jeff Lebesch (founder). The Company prides itself on its branding strategies “triple bottom line” and social responsibility which focuses on economic, social, and environmental factors. New Belgium’s marketing strategy links the Company’s viewpoint to the quality of its products. The Company continues to support the community, giving back & advocating positive change. However for continued success, New Belgium has to continually analysis its situation in the marketplace, identifying issues, and in-turn address their longevity through growth. The New Belgium Brewing Company faces increased competition from other craft breweries as it still remains behind Boston Beer Co. and Sierra Nevada, other craft breweries. In examining New Belgium’s distribution territories, there are still “open markets” which pose opportunities to the Company. This especially holds true as New Belgium tries to expand its operations, specifically in the Northeast. How can Belgium leverage its resources which requires longer distances? The Company strives for environment responsibilities which it has successfully built into the brand. What alternatives are out there to decrease the use of resources such as fossil fuels during......

Words: 724 - Pages: 3

Premium Essay

Brewing a Renissan

...Matthew Nelson History 120 (10:20am) 2/20/2012 Brewing a Renaissance Coffeehouses became a huge part of social culture in Europe during the late 1600s through the mid-1700s. These coffeehouses were a place for any man to come and enjoy Europe’s new favorite drink, coffee, while discussing public affairs, religion, literature, sciences, and issues of the modern days. Not only did coffee become an alternate beverage to alcohol but it gave way to a new world where people could freely speak their minds and be considered equal in terms of expressing their views. On any given day you could find a wide variety of men gathered around a table in London’s coffeehouses. They would be calm and poised in their conversations as they shared both facts and opinions of what they had learned from their individual studies or professions. “Let noise of loud disputes be quite forborn . . .” All conversation had to be brisk, non-scandalous, innocent in context and free from blame. The overall intentions of coffeehouse conversations according to the poem, A “Sober and Wholesome Drink”, was to stay away from rowdy gossip and arguing but rather sticking to intellectual topics because people at that time began to crave learning. As people became more literate in the times of the early 1800s coffeehouses became meeting places for business, discussion, proposals, and meetings. These houses exceeded in popularity compared to pubs. This was because pubs would usually lead to disputes and......

Words: 765 - Pages: 4

Premium Essay

Brewing Industry

...Introduction to USA Brewing Industry: * The Economic impact of brewers, distributors, retailers, our supply-chain partners and induced industries totalled more than $246.5 billion dollars in 2012.  * The industry today includes more than 2800 brewers and importer establishments and over 3,700 beer distributor facilities across the country * The Brewing industry employs more than 2 million Americans, providing nearly $79 billion in wages and benefits. * The industry pays over $49 billion in business, personal and consumption taxes. * Each year U.S. brewers, importers and distributors pay over $3.6 billion in federal excise taxes and almost $1.7 billion in state excise taxes. * Brewing industry has over 129,500 people work for distributors and more than 900,000 work for retail outlets that sell beer * The American brewing industry has now crossed more than 3,000 breweries which is a biggest milestone in the history of brewing industry 1. Threat from potential new entrants * Every business do have the entry barriers but in Brewing Industry there are some unique challenges like creative thinking and sustaining in the competitive market * Creating the market space and brand in the brewing industry for the new entrants is very difficult as there are many such existing companies. * Brewers should follow the government regulations and other state legislative rules like the three tier rule of production and sales. * At the federal......

Words: 1380 - Pages: 6

Premium Essay

Beer Brewing

...961 BEER: LAUNCHING A LEBANESE BREWING COMPANY Bettina Bastian wrote this case solely to provide material for class discussion. The author does not intend to illustrate either effective or ineffective handling of a managerial situation. The author may have disguised certain names and other identifying information to protect confidentiality. This publication may not be transmitted, photocopied, digitized or otherwise reproduced in any form or by any means without the permission of the copyright holder. Reproduction of this material is not covered under authorization by any reproduction rights organization. To order copies or request permission to reproduce materials, contact Ivey Publishing, Ivey Business School, Western University, London, Ontario, Canada, N6G 0N1; (t) 519.661.3208; (e); Copyright © 2014, Richard Ivey School of Business Foundation Version: 2014-07-30 “I should have stayed in my own bar and had a beer,” Mazen Hajjar thought over carrots, nuts and a mojito when listening to the boisterous mix of post-punk and Arabic classics at a popular bar in Beirut’s main nightlife quarter, Gemmayze. It was an evening in February 2009, and Hajjar, one of the founders and owners of 961 Beer — 961 is Lebanon’s country code, hence the name for the first craft brewing company in the country — tried to gather his thoughts for a strategy meeting he would have with his partners the next day. Being disappointed with the quality......

Words: 439 - Pages: 2

Premium Essay

Sun Brewing (a)

...Q1-1.What situation was Khemka family involve during the case? SUN Brewing was founded in 1992 by Shiv Khemka with Nand, his father, and his brother, Uday. The situation is set in March 1999, when the company was facing a major crisis. In 1998, the family had been planning to raise a $200-$400 million through equity and debt offering for the company on the NYSE (New York Stock Exchange), in aim to finance major investments because of the increasing competition from international beer companies in the Russian market. In August 1998, there was a massive devaluation of the rouble that led to a 90% decrease in the stock price of SUN Brewing listed on the Luxembourg stock exchange. The proposed NYSE listings have then been cancelled and there is a $40 million bridge loan outstanding that now needs to be repaid. Q1-2.What other options could they choose originally? Bring another strategic partner (and idea originally dismissed because the family didn’t want their power over the company threatened) Reinvest from the family pool (that option was highly overlook because the family already budgeted the project and they prefer to ensure a backstop reserve of capital for preservation and discipline, also for the family reputation. Quit the business (seriously consider if the best options for them is to move on to new opportunities in other industries. Q2.Why there are different financing ways in each period? There are many different stages of financing and......

Words: 1038 - Pages: 5

Premium Essay

Case New Belgium Brewing (B)

...Case New Belgium Brewing (B) New Belgium Brewing: Developing a Brand Personality * Background NEW BELGIUM’S INITIAL MARKETING STRATEGY The idea for the New Belgium Brewing Company began with a bicycling trip through Belgium. Belgium is arguably the home of some of the world’s finest ales, some of which have been brewed for centuries in that country’s monasteries. As Jeff Lebesch, an American electrical engineer, cruised around that country on his fat-tired mountain bike, he wondered if he could produce such high-quality beers back home in Colorado. After acquiring the special strain of yeast used to brew Belgian-style ales, Lebesch returned home and began to experiment in his Colorado basement. When his beers earned thumbs up from friends, Lebesch decided to market them. The New Belgium Brewing Company opened for business in 1991 as a tiny basement operation in Lebesch home in Fort Collins. Lebesch wife, Kim Jordan, became the firm’s marketing director. New Belgium beers quickly developed a small but devoted customer base, first in Fort Collins and then throughout Colorado. The brewery soon outgrew the couple’s basement and moved into an old railroad depot before settling into its present custom-built facility in 1995. The company’s standard line has grown to include Sunshine Wheat, Blue Paddle Pilsner, Abbey Ale, Trippel Ale, 1554 Black Ale, and the original Fat Tire Amber Ale, still the firm’s bestseller. Today, New Belgium Brewing is America’s third......

Words: 3109 - Pages: 13

Premium Essay

Sun Brewing

...rP os t 9-207-039 REV: JUNE 28, 2010 BELÉN VILLALONGA RAPHAEL AMIT SUN Brewing (B) op yo In late July 2004, Nand Khemka and his sons Shiv and Uday assembled in Paris to discuss their holdings in SUN Interbrew Limited (SIL), a leading Russian beer producer. SIL was a joint venture formed in April 1999 between their beer company SUN Brewing and Belgian beer giant Interbrew.1 SUN Brewing was part of SUN Group (SUN), an international commercial and investment group owned by the Khemka family. SUN’s shareholders were firm believers in the long-term growth potential of the Russian beer market and in the value creation potential of SIL. The family was extremely pleased with the recent success of the management team led by Joe Strella and felt they shared a common vision with the shareholders and management of Interbrew. However, the last few months had led SUN to consider carefully the situation in which they found themselves. First, the Alfa Group, a large financial and industrial conglomerate in Russia, had accumulated 15.8% of the voting stock in SIL, thereby becoming the third largest voting shareholder in the company.2 Alfa had approached both Interbrew and SUN separately and had expressed their desire to buy out SUN’s interest and to become a partner with Interbrew in the future growth of the business. SUN had also been approached by Interbrew about buying SUN’s stake. tC Although the family was keen to remain a long-term shareholder in the business, the......

Words: 7406 - Pages: 30

Premium Essay

Cottrell Brewing

...Field Project – Cottrell Brewing Company Cottrell Brewing Company was established in 1996 by Charles Cottrell Buffum Jr who always had passion for beer. He first started to make his beer at home and was visiting a lot of brewing companies and learning what was involved in the process. Eventually began volunteering at the Ipswich Brewing Company and that has inspired him to open his own brewing business. He found a mill in Pawcatuck as a perfect place for his new company where also his great-great grandfather had his started his Cottrell Printing Press business. Since then, Cottrell Brewing Company has been family owned by Charles and his wife Ann and is a choice for many businesses in Connecticut and Rhode Island. The business mission is to provide to its customers, fresh and full of character beers at the top of their class. The owner believes that success lies in providing beers to a particular beer market. The idea is a small, regional, niche market with a focus on customers which enjoy craft brewed, quality beers, as opposed to a large mainstream high volume business catering the majority of the beer drinking public. The process of brewing beer, whether it is on a large scale or small, is the same. The main components of direct materials used to produce beer are; hops, barley, select spices and water. Because these ingredients are grown naturally and supply can changes based on growing conditions, they are a commodity, resulting in price fluctuations depending on......

Words: 883 - Pages: 4

Free Essay

Miller Brewing: It’s Norman Time

...TO: South African Breweries Ltd. Board Members FROM: BiMPSY Business Solutions DATE: August 21, 2011 RE: Assessment of Norman Adami’s Leadership at Miller Brewing _____________________________________________________________________________ Dear Board Members, The BiMPSY Business Solution group, the board of directors for Miller Brewing Company, has recently seen a major cultural change under the leadership of Norman Adami. The following report is an assessment of his leadership at Miller and how that change has affected our company. Adami’s aggressive tactics have rattled our main competitor Anhesuer-Busch (AB). By 2005, AB’s operating income had decreased by 22% with a corresponding loss of 1.8% in sales volume. Miller was also able to gain $10 billion to $12 billion market capitalization from AB.4 Adami has instilled the belief in his employees that the United States’ second largest brewer, Miller Brewing Company, can capture enough market share from its main competitor, Anhesuer-Busch, and possibly overtake it as the number one brewer in North America. We look forward to your questions and comments at the upcoming global board meeting. Best Regards, BiMPSY gives permission for this assignment to be viewed by other students in the MBA cohort. Norman Adami not only changed the climate at Miller Brewing, but in 2003 when he became the President and CEO, he did something even more radical – he “fundamentally changed the direction of the company”5 by changing......

Words: 1150 - Pages: 5