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Strategic Management of Carnival Corporation and Plc

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Johnson & Wales University

MBA Student Scholarship The Alan Shawn Feinstein Graduate School


Carnival Corporation & plc

Ye Zhou

Johnson & Wales University - Providence

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Zhou, Ye, "Carnival Corporation & plc" (2010). MBA Student Scholarship. Paper 4.

This Research Paper is brought to you for free and open access by the The Alan Shawn Feinstein Graduate School at ScholarsArchive@JWU. It has been accepted for inclusion in MBA Student Scholarship by an authorized administrator of ScholarsArchive@JWU. For more information, please contact[->0].

Johnson & Wales UniversIty

Providence, Rhode Island

Graduate School

Carnival Corporation & pic

A paper Submitted in Partial Fulfillment Of the Requirements for the MBA Degree Course: HOSP 6800

Ye Zhou


8 November, 2010


Corporation & pIc is a global|company and one of the|vacation|

companies in the world. 1ms paper rp."''';:'''('M the company by analyzing environmental factors,

position the competitive

strategic history, this evaluates the company's nTP''':p,-" strategies (Carnival Corporation and PLC, 201 Ob).

Carnival Corporation & pic is a cruise company whose is broad

differentiation grew by acquisition,…...

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