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Culture Profile Assn 2.Docx

In: Business and Management

Submitted By cornyg
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1. Craft a brief (1-2 pages) strategy for a business concept that would directly compete with the small business you selected. Explain the rationale for the strategy in detail. 2. Determine if it would make more sense to open the new business you describe or to purchase the existing business you selected. Explain your reasoning. 3. Discuss the most appropriate form of ownership for your new business (assuming your current financial situation). 4. Outline a business plan for your business. Visit http://www.sba.gov for tools and templates. 5. Include at least two (2) references outside the textbook.
My new business......Sea~sonals, aquatic line of decor for every season for your home aquarium. Owners of aquariums take pride in their masterpeices and many consider them as one of the main decorative elements in their home. With this line of Sea~sonal decor, your fish and tank can change with the seasons and celebrate the holidays with the rest of the family. The Christmas line would consist of little bubble blowing fireplaces complete with stockings for the fish, Christmas Tree shaped faux plant life, and peel decals of snowflakes, garland,etc. Halloween would have little fish sized tombstones and spooky trees along side the haunted house and full moon back drop. The possibilities are endless.
Industry and Market Feasibility
While a large industry of aquarium decor is available and there are many suppliers, I think that what makes this product line even more feasable is the specialization of holiday decor, which is unchartered water (pun intended) and not something that is really available. There are plenty of suppliers of the materials used to make these things and the customers are definately looking for products that are differentiated. The niche market is where I would fit in nicely.
Product or Service…...

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