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B2B Business and Management

In: Business and Management

Submitted By ayemin
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Interview with Joel Lau – Banquet Manager for Sheraton Towers Hotel

Organizational buying behavior

1. What classification is your organization and what do you provide for the customers?

Sheraton Towers Hotel is classified into the user organization and wholesaler which is included in Commercial customer as we purchase the goods, materials and service to support our production process. We widely offer the customers both the products i.e. food and beverage, gift shop and the luxury experiences i.e. Guest services, business services and entertainment service.

2. How do think about the role of dinning in Sheraton Towers and how many restaurants does it have for dinning services?

Of course it takes one of the very crucial roles in our organization. We have the Banquet services for events such as weddings, dinner and dance parties and big meetings, Pool Bar, Lobby Bar, The Dining Room, DOMVS and Li Bai.

3. Among them which dining division will attract other industries and organizations?

Among them the Banquet department will have more B2B tractions with other industries because we offer the services of holding the organizational events.

4. Does the company’s classification affect the buying behavior of Banquet? How does it affect? What is the purchasing process of it?

Of course, it does. We have to purchase the huge amount of the raw material and goods for our food and services. We have to consider their quality. In the case of introducing new dishes in menu or new types of events, we will need to deal with new suppliers for food ingredients and decoration services and our procurement department has to analyze the new suppliers. After that they will state quotations of the suppliers in proposal in terms of price, quality and trustworthiness of the suppliers then we have to decide to choose the most suitable supplier.

5. How…...

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